What is it?
The Explainer Video is less about the brand and more about your story, focusing on how your product or service will solve the end-user’s problems. The Explainer Video delivers your story in a simplified and entertaining way, giving your audience the pieces of information they need in order to help them move along in their decision-making process. Quick, simple and to-the-point.
It’s for organizations with a product, service, idea, or cause that’s complex or confusing. After all, people will not buy what they don’t understand. Storybite Explainer Videos marry beauty with simplicity to create clarity.
Increased Adoption
When you create an “a-ha moment” in the mind of your prospect, you remove barriers. They move from skepticism to interest, making it easier for you to move them from interest to conversion.
Time on page
Studies have found that landing pages with Explainer Videos get an 88% increase in time on site and, more importantly, an 80% increase in conversion.
Multi-channel
An Explainer Video is useful just about everywhere. On your website as an always-on pitch machine. Centerstage in your email blasts. Part of the perfect sales presentation. Beside your booth at trade shows, and more. It’s a versatile asset designed for high mileage.
Selected Work
Amniscient AmniSphere
Mixam
Dexter Edward
HideMyAss VPN
Network Glue
Amniscient Mission
What Storybite brings
We hear it a lot. “Our thing is so complicated. How could you ever understand it enough to explain it to a 5-year-old?” Well, there’s very little we haven’t dug into over the years.
From big data to big pharma. From healthcare to heavy machinery. From tech startups to fortune 100 companies. We’ve learned a lot, and come up the curve quicker than you might think.
On top of that, we provide a range of creative voices from playful to professional and everything in between. We’re no one-trick-pony. We do what’s right for your video.
CASE STUDY: ALK-Abello
Developing allergy immunotherapy treatment is very complex, time-consuming and labor-intensive process. Doctors and partners know that ALK-Abello allergy therapies are the most effective on the market, but to help them understand the value and details of the production process from start to finish, ALK sought our help.
A visually rich animated video was the perfect way to explain the complex process to doctors and partners. What would have been a tedious explanation was transformed into an engaging journey that clarified what happens before treatments are delivered, and reinforced the high standards that make them best in class.
Video Length
Runtime sweet spot is usually 1 to 2 minutes. It should be determined by considering level of complexity, your content, and audience. We’ll help guide you to the right decisions.
Production Timeline
Our standard timeline is 6–8 weeks for a single video, but we can scale to accommodate rush timelines and multi-video per month engagements.
Cost
The cost takes into account many factors including production value, rounds of revision, total amount of video needed, and your timeline.
